Books

What I have written

One book out, one in progress. Both about the same thing: what building a business actually looks like when you take out the highlight reel.

Winning the Slow Race

Achieve More by Moving Smarter, Not Faster

27 September 2024 · KitaBooks · 212 pages · ISBN 9798989773749

Fifty lessons, in seven parts, on building a business that lasts. I wrote it because most business advice is written by people describing the sprint, and almost nobody describes the years in between.

Half a Funnel

Marketing funnels and marketing for small businesses

My second book. Winning the Slow Race was about building the company. Half a Funnel is about the marketing: what small businesses actually need from a funnel, and what they can safely ignore.

In progress